e.l.f. makeup brand 'one of the best positioned in beauty,' analyst says

e.l.f. Beauty saw momentum continue in its fiscal third quarter thanks to the brand's focus on affordability and growing market share.
e.l.f. Beauty saw momentum continue in its fiscal third quarter thanks to the brand's focus on affordability and growing market share.

Case Study: elf Cosmetics, Success Stories

Is e.l.f. Cosmetics Cruelty Free and Vegan?

Elevating E-commerce Strategies in Cosmetics with Online Reviews Insights - Blog

elf Makeup Strategic Initiative by Emily Whelan - Issuu

In Its First Acquisition, E.l.f. Beauty Picks Up W3ll People To Expand Into Clean Beauty

e.l.f. Cosmetics Gets Sticky with Jennifer Coolidge in its First-Ever Commercial Debuting at the Big Game to Celebrate its #1 Best-Selling Primer

How e.l.f. Cosmetics makes every customer journey beautiful.

e.l.f. Cosmetics tailors the beauty regimen to every shopper

What are the Strengths, Weaknesses, Opportunities and Threats of elf Beauty, Inc. (ELF)? SWOT Analysis

The Current e.l.f. Beauty results radiate, thanks to virality and loyalty

China Challenges Can't Conceal e.l.f. Beauty's Makeover

e.l.f. Beauty: Buy On Strength, Recessionary Value Proposition